Friday, March 8, 2024

Oh, patents! Paco Rabanne Phantom perfume bottle

Copyright © Françoise Herrmann

The Paco Rabanne patented Phantom perfume bottle is one of the most high-tech luxury perfume bottles you will find on the market. Phantom is both luxury perfume craft and high-tech, on at least three counts.

First, the bottle is designed to look like a stunning little collectible robot. Secondly, the men’s perfume contained within the bottle was designed using AI-driven fragrance programs for Augmented Creativity. The AI fragrance programs enabled a Rabanne quartet of expert perfumers, Anne Flipo, Dominique Ropion, Loc Dong and Juliette Karagueuzoglou to experiment with unexpected scent pairings, to select exact ingredients, and to fine-tune dosages. Thirdly, the bottle is connected. The cap has a built-in, Near-Field Communication (NFC), chip that connects to a smartphone. Just tap the cap with your smartphone, and you will have access to the Phantom Universe of games, videos, and playlists.

The Phantom perfume bottle was awarded the US design patent USD928625S, titled Fragrance Container, on August 24th 2021. The inventor on record is Jean-Marc Galvez, also known for having invented such remarkable perfume bottles as the Carolina Herrera ‘lightening bolt’ Bad Boy, and ‘scateboard' Forever Youngperfume bottles.

Below, the patent Figure 1, and an image of the marketed little robot perfume bottle, with its Paco Rabanne (PR) chest logo. Launched in 2021, the Paco Rabanne Phantom perfume bottle brings together lush, natural, and earthy fragrances, patchouli and lavender, with a fruity lemon fragrance, whose green, radiant, and zesty citrus energy was boosted with styrallyl acetate, a synthetic molecule.


                 
Best of all, when you have used all the perfume inside the bottle, you might still want keep the cute little robot bottle on your desk, considering that it will give you access to the Phantom Universe, even empty of its fragrance. On the other hand, if you love the perfume, and would rather not have an army of little robots cluttering your desk, you should also know that Paco Rabanne perfume is refillable. All you have to do is to buy a refill, which is supposed to be more environmentally sustainable. 

Finally, Phantom is a signature Paco Rabanne perfume. In other words, a perfume with the eponymous brand name of one of the greatest fashion designers, hailing from the Basque country in Spain. Someone, known to have pushed the limits of fashion in the sixties, having designed popular plastic chainmail dresses. Fashion that blended medieval times with the birth of the space exploration age, into a new aesthetics.

 

References

Rabanne website

https://fashion.rabanne.com

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