Showing posts with label shoelaces. Show all posts
Showing posts with label shoelaces. Show all posts

Sunday, July 1, 2018

Oh, patents! Plae’s Mulberry STAELACE™ (1)

Copyright © Françoise Herrmann

Looking for footwear that is comfortable, practical, and stylish-for-a cause --all bundled in one?

Try on Plae’s blue and green Mulberry! Plae's blue and green Mulberry is a limited-edition sneaker with a patented closure system, patented 3D printable inner soles, and 100% proceeds earmarked for The SF Battery’s Battery Powered philanthropic program.
 

The patented closure system, trademarked STAELACE™, is recited in the US patent application US2017112237 titled Footwear closure system. The invention comprises a lacing system that can be adjusted for tension, and secured without a bow, using a single hand. The invention primarily addresses the difficulty of tying, loosening and tightening shoelaces, for kids, disabled adults, and the elderly. The invention also addresses the risks of loosened and untied shoelaces. Thus, the patent recites an improved lacing system, comprising a customizable button for tethering and untethering the laces, and a slider in the back of the shoe to adjust the tension of the laces.


The abstract for Plae's STAELACE™ invention is included below, together with patent drawings of the lace tethered to the button (Figs.1) and untethered (Fig 2), and of the slider in the back of the shoe (Fig. 8). An image of the marketed green and blue Mulberry is also included above. 

A closure system for a shoe includes a single shoelace which can be secured and tightened through the use of one hand. The shoe includes a button around which the shoelace is wrapped to facilitate easy removal of the shoe. In one embodiment one end of the shoelace is secured under the upper of the shoe near the toe and a second end of the shoelace is secured in a slider that is slidably mounted on the rear of the shoe to provide micro-adjustments of the tightness of the shoe. Alternatively, the shoe includes a strip of piping around the rear of the shoe and a slider in which the second end of the shoelace is secured slides along the piping when the user wants to make micro-adjustments. The adjustment of the tightness of the shoe can also be made by sliding a barrel that is located over the top of the tongue. [Abstract US2017112237]

The SF Battery, Battery Powered philanthropic program generously funds childhood nutrition, gun safety, conserving the planet, women’s health and dignity, empowering youth, mental health, ending extreme poverty, plus more. The SF Battery is owned by BEBO founders Xochi and Michael Birch

References
Plae Inc.
The Battery SF
Bebo

Wednesday, September 18, 2013

Oh, patents! Hickies

Copyright © Françoise Herrmann

In the translation industry, localization is designed to prevent costly cultural bloopers… which makes me wonder how this “shoe closure system” became a “fastening device” and finally, a “hicky” -- of all possible designations… once marketed…
According to the inventors FRYDLEWSKI GASTON [US], WAINGARTEN MARIA RAQUEL [US], LEGETTE BRIAN [US], REEB DAVID [US] and TIPP ALAN [US]:
"We named our company HICKIES, which is a cheeky term for a mark of affection.  We believe the world needs more ‘marks of affection’, and we want to leave a mark of affection on your footwear”.
Ah Ha! Mystery solved!  For once, here is proof that a sneaker is not always a shoe…
 In any event, for the sake of this invention, it is probably supposed to be cute….to have Hickies on your toes… once you have swallowed the X-designation. 
Be gone shoelaces! Bows never look right. They get dirty, and break, and cause little children hours upon hours of small motor coordination practice and frustration.
Welcome Hickies! These are small, two-tone fastening bands that slip through each pair of shoelace holes, transforming all your lace-ups into slip-ons! They are flexible enough to let you slip in and out of your shoe, and resistant enough to keep your shoes on your feet. They come in many different vibrant and classic color combos, and button on and off, although you do not have to remove them to take off, or put on, your shoes.  
There is also a Hickies app that works with your phone camera to let you see how Hickies will look on your favorite sneakers.
Below is a picture of the marketed Hickies, and of Figures 1 & 8 of patent WO2013119268/US2013195020, titled: 

FASTENING DEVICES AND SYSTEMS AND METHODS THEREOF


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