Wednesday, August 23, 2017

Oh, patents! Modiface Inc.

Copyright © Françoise Herrmann

If you would like to look into a mirror and edit your face and hair, then you might consider the Modface Inc Augmented Reality (AR) apps! 

Modiface Inc offers AR applications using live video simulation, both for trying on cosmetics, and for skin analysis and recommendation of beauty care products. 

The company develops and customizes its AR skin analysis and face simulation applications, designated Beauty AR SDK and Face AI SDK, on mobile or desktop platforms, for such large cosmetics companies as L’Oréal Vichy, Sephora and Estée Lauder. Android and iOS still-photo versions of the Modiface Inc technology are available independently. iOS11 will offer the live mirror Modiface AR apps.

Modiface Inc AR skin assessment and face simulation technology also has medical applications, for example, the visualization of planned plastic surgery.

The company was granted the following hyperlinked patents for various aspects of the Modiface Inc AR face simulation and skin analysis technology:
  • US9687155 06-27-2017 – System method and application for skin health visualization and quantification
  • US927540003-01-2016 - Method and system for simulated product evaluation via personalizing advertisements based on portrait images 
  • US891008212-9-2014 - Method and system for modification of digital images through rotational cascading-effect interface
  • US8725560 – 05-13-2014 - Method and system for simulated product evaluation via personalizing advertisements based on portrait images 
  • US8711175 - 04- 29-2014 - Method and system for simulating superimposition of a non-linearly stretchable object upon a base object using representative images 
  • US8660319 – 02-25-2014 - Method, system and computer program product for automatic and semi-automatic modification of digital images of faces 
  • US8620038 – 12-31-2013 - Method, system and computer program product for automatic and semi-automatic modification of digital images of faces
  • US8265351 - 09-11-2012 - Method, system and computer program product for automatic and semi-automatic modification of digital images of faces

The following applications were also filed at the USPTO:
  • US2016253713 (A1) ― 2016-09-01 - System and method for the indication of modification region boundaries on facial images  
  • US2016154993 (A1) ― 2016-06-02 - Automatic segmentation of hair in images  
  • US2014214553 (A1) ― 2014-07-31 - Method and System For Simulated Product Evaluation Via Personalizing Advertisements Based On Portrait Images
  • US20120299945 – 11- 29-2012 - Method, system and computer program product for automatic and semi-automatic modification of digital images of faces  
  • US20080267443 – 10-30-2008 - Method, System and Computer Program Product for Automatic and Semi-Automatic Modification of Digital Images of Faces
  • US20070258656 – 11-08-2007 - Method, system and computer program product for automatic and semi-automatic modification of digital images of faces
  • CA2651539 (A1) ― 2010-01-18 - Method and apparatus for hair colour simulation

References

Modiface Inc.
Vichy Laboratoires: Ideal skin diagnosis powered by Vichy and Modiface
Sephora (in store and mobile, simulation & analysis)
Estée Lauder
Modiface launches patented skin assessment platform - Wired Magazine - Aug. 15, 2017 

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