Friday, April 19, 2019

Oh Dior! Rose de Granville cosmetics

Copyright © Françoise Herrmann

Since November 2013, Dior cutting-edge science is carried out at the LVHM Perfume and Cosmetics Research Center in Saint Jean de Braye, located at the Parfums Christian Dior compound. LHVM, the Moêt-Hennessy-Louis Vuitton luxury goods conglomerate, includes Dior as major shareholder, together with 69 additional prestigious luxury companies such as Givenchy, Guerlain, Céline, Kenzo, Marc Jacobs, Fendi and Loro Piana. 

More than 1000 varieties of roses exist. The preferred rose variety for the formulation of a Dior product marketed as Dior Prestige Micro Rose Oil is the Granville Rose, registered as the Jardin de Granville® rose, patented as a Floriunda rose variety, named Evanrat (US plant patent PP24658).

The Dior Prestige Micro Rose Oil cosmetic product delivers to the skin the Rose de Granville's own vitality and energy via 10,000 micro-pearls. The advanced delivery system offers the penetration of a serum and the comfort of oil. Dior Prestige Micro Rose Oil is a  booster designed to maximize the effectiveness of any daily moisturizing routine.

The Dior Micro Rose Oil pre-serum was awarded the WIPO (World Intellectual Property Organization) patent WO2018210947A1 titled Cosmetic composition comprising rose extracts. LVHM applied for the patent on May 16, 2018. The application was published on November 22, 2018. The inventors are Marc Dumas [FR], Jocelyn Franchi [FR], Jeronimo Valenti [FR], Virginie Pecher [FR], and Kristell Lazou [FR].

The composition comprises two different Granville Rose extracts: an aqueous rose extract obtained using a patented cryoextraction process, and a rose satin oil extract obtained via a patented dynamic enfleurage process. The in vitro invention research on normal human keratinocyte cells demonstrated that the aqueous extract stimulates the expression of period genes (PER1 and PER3) and the cryptochrome circadian clock 2 gene (CRY 2), while the satin oil extract has a complementary impact on the expression of the period gene (PER2). A set of genes found in every cell, which regulates the natural circadian processes of the skin, and/or the micro-nutritional balance of the skin.

The prior art of cosmetic products brings such micro-nutrients to the skin as vitamins (A, E and C) for protection and nutrition, oleic acid (mono-unsaturated omega 9 fatty acid) for repair, healing and nutrition or  alpha-linolenic (omega 3 fatty acid) because of its anti-inflammatory properties, among others. However, there is also a need to stimulate such processes as hydration, skin regeneration and the protective skin barrier. Thus, the Rose de Granville double extract invention offers to directly impact the expression of clock and circadian rhythm genes of the skin, which are known to regulate such skin processes as hydration, regeneration and repair, or the resistance of the protective skin barrier. 

The extracts were also demonstrated to have an impact on some of the 5000 genes controlled by period and clock genes, 5000 genes that control such pathways as fat metabolism, sugar metabolism, and calcium homeostasis. In particular the inventors found effects on such circadian clock-controlled genes as calmodulin 3 (CALM3), which binds calcium and participates in cellular cycles, and keratin 1 (KRT1) which participates in cellular differentiation, among many others.

Thus, the synergistic invention formulation of the Rose the Granville extracts is designed to have an impact on the natural rhythms of the skin, controlled by circadian clock genes, as well as on some of the clock gene targets, in view of stimulating and /or improving the skin’s micro-nutritional balance, and such processes as hydration, repair, barrier protection and the skin’s fat metabolism.   

The abstract of this invention is included below, together with an image of the marketed Dior Prestige Micro-pearls Rose oil product.

The présent invention relates to a cosmetic composition for topical application to the skin comprising, in a physiologically acceptable médium, at least an effective amount of at least one aqueous extract of rose and of at least one oily extract of rose, and the use thereof in particular for promoting the natural rhythmic process of skin cells and/or improving the micro -nutritional balance of the skin. [Abstract WO2018210947A1]
References
LVHM Hélios Perfume & Cosmetics Research Center – Saint Jean de Braye

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