Friday, August 20, 2021

Oh, patents! Stella by Stella McCartney®

 Copyright © Françoise Herrmann

Stella by Stella McCartney® was the first Stella McCartney® perfume created. The floral fragrance(1) was released in 2003, and then discontinued. In 2014, the Stella by Stella McCartney eau de parfum was relaunched.

Interestingly, both the packaging, and the flask, for the 2014 Stella by Stella McCartney® eau de parfum were patented. Specifically, the US design patent USD538675S, titled Perfume bottle, assigned to Stella McCartney Perfumes (FR), was awarded on March 20, 2007, whereas the US design patent USD774906S, titled Packaging, assigned to Stella McCartney Ltd., was awarded on December 27, 2016.   

Below, two patent Figures 1, extracted from each of the design disclosures, respectively for the flask and packaging of the Stella by Stella MacCartney® eau de parfum, together with an image of the marketed perfume bottle and its packaging.




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Note

(1) The perfume was created by Jacques Cavalier, Master Perfumer for the House of Louis Vuitton. Fourth-generation perfumer, haling from Grasse, main perfume-producing southern city of France, Cavalier is the “nose” behind dozens of best-selling perfumes, including Van Cleef & Arpels Murmure, Yves Saint Laurent Opium Pour Homme (1995), Nu (2001), M7 (2002), and Rive Gauche pour Homme (2003), Giorgio Armani Acqua di Gio pour homme (1996), Christian Dior Midnight Poison (2007), Givenchy Hot Couture (2000), Carolina Herrera Chic (2002), Calvin Klein Eternity Moment (2004), plus many more (Fragrantica).  

References

Stella McCartney Inc.   https://www.stellamccartney.com

Fragrantica - https://www.fragrantica.com/noses/Jacques_Cavallier.html