Showing posts with label mascara. Show all posts
Showing posts with label mascara. Show all posts

Tuesday, March 19, 2019

Oh, patents! L'Oréal two-step mascara

Copyright © Françoise Herrmann

Washable mascara, easily removed with soap and water, has the advantage of enhancing the thickness of eyelashes. However, it is prone to running, and snudging when eyelashes are rubbed. Waterproof mascara has the advantage of being smudge-proof and water resistant, but it requires an organic solvent for removal such as a mineral oil. Prior art development in mascara consists of separately enhancing any given property of washable or waterproof mascara. A two-step mascara application aims to further improve both sorts of mascara, washable and waterproof, by combining their application. 

Thus, the purpose of this invention is to offer a two-step system of mascara application, comprising a first application of washable mascara, followed by a second application of waterproof mascara.  This two-step application of mascara is intended to enhance the thickness of real or false eyelashes, to promote greater water and smudge-resistance, and to facilitate the removal of mascara, compared to waterproof or washable mascara, used alone.

To enable the application of both sorts of mascara, the invention recites two sorts of application systems. The first system comprises a single container with two reservoirs, one reservoir for the washable mascara and another for the waterproof mascara, together with an applicator system comprising a first and second applicator for each of the different sorts of mascara. The second system comprises separate reservoirs for each of the two different sorts of mascara, together with a single applicator comprising two application members at each end, each intended for the application of one of the two different sorts of mascara.

This L’Oréal invention is recited in the US patent application US20050061348A1, titled Two-step mascara. The patent describes both of the application systems and examples of the mascara formulas for synergistic action of both waterproof and washable products. The patent also describes the performance data of the two mascaras, tested on a panel of 6 participants. The application variables evaluated included such attributes as “overall wear (judged in the number of hours, smudging/smearing, ease of application, speed of build-up, length of lashes, thickness of lashes, amount of curl, amount of spiking, amount of flaking, homogeneity of application (i.e; amount of globs or ball on lashes), softness, wetness (or lack of dryness) of appearance, time for drying, comfort, overall appearance, and ease of removal. Results reported in the patent indicate very favorable performance for all the attributes evaluated.
                                                                                  
The abstract of this invention is included below, together with two patent drawings, Figures 3A & 3B, each illustrating one of the two embodiments of the application systems. In Figure 3A, the reservoirs 14 and 16 are part of a single container. In Figure 3B the reservoirs 14 and 16 are separate, each screwed to opposite ends of a single applicator 50, comprising a handle 18 with integrated, leak-proof screw caps. The single applicator 50 also comprises two stems 22, and 24 at opposite ends, each end fitted with applicators 26 and 28.
Disclosed are methods for applying mascara compositions to eyelashes, comprising applying washable mascara followed by applying waterproof mascara. Mascara products and systems, and packages containing the products are also disclosed. [Abstract US20050061348A1] 
One of the two-step mascara invention application systems (corresponding to Fig 3B) is marketed by L’Oréal as the X-Fiber mascara with both enhanced volumizing and lengthening properties. An image of the two-step X-Fiber L’Oréal mascara application system, showing the single applicator together with its opposite stems fitted with application brushes, is also included above.

References

Saturday, August 9, 2014

Oh, patents! Waterproof makeup remover

Copyright © Françoise Herrmann

 Smudgeproof and waterproof makeup are two very desirable make-up properties. Waterproof so that you can swim and sweat under the tropical sun; dance and sweat at a disco party; or work under the limelight many hours a day if you are an actress or actor, a performer or a model. Smudgeproof so the make-up resists the natural oils of the skin. Thus, there are make-up compositions of all sorts (for lips, eyes and face) that are effectively and pleasantly waterproof, smudgeproof and long lasting. Problem solved and patented.

 However, once the above dysfunctions are resolved in oil-based waterproof formulations, it also becomes very difficult to remove waterproof make-up with conventional non-waterproof make-up remover. Long lasting and waterproof makeup really works, and without a make-up remover designed specifically for removing of it, you will experience serious difficulty removing the make-up… (Barbery-Coulon, 2014)

 In comes L’Oréal, the French cosmetics giant: a recent champion of alternatives to animal testing, with a research agenda committed to the diversity of beauty, including ethnic and age differences in traditional skin or hair types; a commitment to the principles of green chemistry and responsible sourcing of raw materials; a workforce that boasts 70 % women (!), and both fellowship and foundation programs that support women in the sciences.

 An early L’Oréal make-up remover for Waterproof (WP) and Non-Waterproof make-up (NWP) is US5165917 titled Eye make-up remover with two separate phases. The patent discloses a composition that is both effective and pleasant or comfortable for removing WP and NWP eye makeup.  The composition disclosed includes two synergistic phases: an aqueous phase with at least one surfactant, and an oily phase with at least one cosmetic oil. Experimentation results are also presented to highlight both the effectiveness (make-up removal) and cosmetic properties (comfort and appearance) afforded by various formulations, with evidence in support of a 70:30 or 60:40 ratio of the two phases.

 The abstract for US5165917 titled Eye make-up remover with two separate phases is included below with an image of the marketed product, l’Oréal Artiste long lasting and water proof eye make-up remover:

A composition suitable for effective and comfortable removal of both waterproof and non-waterproof eye makeup is disclosed which includes an aqueous phase containing at least one surfactant and an oily phase containing at least one cosmetic oil. The surfactant concentration may be up to 3 wt % of the total weight of the composition. The weight ratio of the aqueous phase and the oily phase may be from 30:70 to 60:40. [US5165917]
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 Reference
Barbery-Coulon, L. (2014).Mascara Waterproof. Le Magazine du Monde. Le Monde, 8-8-2014.
http://www.lemonde.fr/style/article/2014/08/08/le-mascara-waterproof_4467920_1575563.html
L’oréal
Research and innovation in key figures
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Friday, March 22, 2013

Oh, Patents! - Cosmetics - Mascara Brush [WO2009153761]

Copyright © FrançoiseHerrmannDoes your mascara brush accumulate an excess glob of mascara at the tip? Does your mascara spread too thin on your eyelashes? Is it difficult to apply the mascara evenly, even with a large brush? No sweat, there is a patent for your mascara brush that will resolve all of these problems with the prior art of mascara brushes! L’Oréal has done the lab work on cylinder and stem diameters, on a wiper lip at the entrance of the reservoir for the mascara, and on piston effects, to bring you this new invention for state of the art mascara application.
Here is the abstract of this invention titled MASCARA BRUSH, and one of the invention drawings:
 
The present disclosure concerns a reservoir and application device comprising: an applicator (3) having a stem (5) and a brush (8) at the end of this stem, the brush (8) presenting a largest transversal dimension (L) between 9 and 14 mm, the brush being at least 30 % wider than it is thick in cross section, a reservoir (2) containing the product (P) to be applied, having a wiper member (20) defining a wiper orifice (22) traversed by the brush when it is removed from the reservoir, the diameter (d) of the wiper orifice being between 2.5 and 5.5 mm.[WO2009153761]
 
Please notice all the -ing verb forms too!...
 
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