Saturday, July 31, 2021

Oh, patents! Guerlain Homme Intense

 Copyright © Françoise Herrmann

The Guerlain Homme Intense perfume was released in 2009, as a deeper, more aromatic and sensual, version of the Guerlain Homme fragrance, released the year before. The Guerlain Homme Intense fragrance was created by Thierry Wasser, Guerlain’s Master Perfumer,  and Sylvaine Delacourte, Guerlain’s Perfume Creative Director. 

The Guerlain Homme Intense bottle is made of dark grey glass, cladded with dark grey metal, on the front and back of the bottle. Guerlain commissioned the renowned public italian car design firm, Pininfarina to design and manufacture the bottle. Pininfarina, founded in 1930, works in collaboration with such famous car makers as  Ferrari, Alfa Romeo, Peugeot, Fiat, GM, Lancia, and Maserati.

The Guerlain Homme Intense bottle is patented. The US design patent, USD588469S, titled Perfume bottle, was awarded to Paolo Pininfarina, inventor and CEO of Pininfarina, who assigned the patented design to Guerlain. Below, the patent Figure 6, together with an image of the marketed Guerlain Homme Intense perfume bottle.





Expert perfumers describe the Guerlain Homme Intense fragrance in following terms : 
Top notes are Mint, Mojito and Rhuburb; middle notes are Rum, Geranium and Floral Notes; base notes are Vetiver, Virginia Cedar and Patchouli.


References

Guerlain (website) https://www.guerlain.com/us/en

Pinifarina (website)  https://pininfarina.it/en/