Beyond watches, the BVLGARI® Serpenti collection includes different sorts of jewelry pieces. The US design patent USD606894S1, titled Bracelet, was awarded to Paolo Bulgari, great-grandson of the BVLGARI®[1] jewelry founder, Sotirio Bulgari [2]. The patent was awarded on December 29, 2009.
Included below, the patent Figure 1, together with an image of a marketed
embodiment of the patented BVLGARI® Serpenti bracelet. The single-coil bracelet
is designed in yellow gold, inlaid with diamonds.
As a reminder: “a utility patent” protects the way an article is used and works (35 U.S.C. 101), while a “design patent” protects the way an article looks (35 U.S.C. 171) [MPEP Chapt. 1502.01; [R-07.2015]].
Notes
[1] The eponymous trademarked name BVLGARI® is spelled with the classical Latin alphabet.
[2] The founder, Sotirio Bulgari, was Greek. His family name “Bulgari” means “Bulgarian”.
References
BVLGARI® (website)
MPEP – Chapt. 1502-01 – Distinction between design and utility patent
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